2026年手机市场展望 苹果有望优于安卓阵营

Group 1 - Strong demand for AI is driving significant price increases in memory chips, with expectations that iPhone's ability to withstand rising costs will outperform Android devices [1][2] - The price of LPDDR5X memory has surged from $33 in early 2025 to over $70 recently, indicating substantial cost pressures on smartphone manufacturers [1] - Major manufacturers like Qualcomm and MediaTek are set to release flagship smartphone chips using 2nm process technology in 2026, which will increase costs by approximately 20% compared to the 3nm process [1] Group 2 - Apple's vertical integration strategy, which includes in-house design and development of various chips, enhances performance and reduces costs compared to Android manufacturers that rely on external suppliers [2] - By 2026, mid-range Android smartphones are expected to be significantly impacted by rising DRAM and Flash prices, which account for over 30% of their costs, leading to a decline in sales among price-sensitive consumers [2] - The upcoming release of a new foldable iPhone in Q3 is anticipated to further bolster Apple's market position, benefiting Taiwanese suppliers like Largan Precision, Merytronic, and ChipMOS [2]