Core Insights - The core message emphasizes the importance of innovation in the face of challenges, as articulated by Qin Yinglin, Chairman of Muyuan Foods, during the 2025 CCTV Financial New Year's Eve event [1]. Group 1: Entrepreneurial Journey - Qin Yinglin's journey in the pig farming industry spans 33 years, highlighting key decisions made during challenging times [2]. - The initial decision to pursue pig farming was driven by financial necessity, leading to a commitment to mastering pig farming techniques [2]. - The company evolved from a small operation with 22 pigs to the world's largest pig farming enterprise, showcasing significant growth and resilience [2]. Group 2: Response to African Swine Fever - In response to the African swine fever outbreak in 2018, the company faced a critical choice between inaction and proactive measures [2]. - The decision to invest in air filtration technology for pig housing resulted in a significant reduction in costs, from over 100 million yuan to approximately 23 million yuan per unit [2]. - This innovation not only protected the company from the disease but also contributed to the recovery of the Chinese pig farming industry [2]. Group 3: Technological Advancements and Future Goals - Muyuan Foods has transitioned from basic pig housing to advanced automated systems, tripling its scale from 2018 to 2021 [3]. - The company aims to achieve the "three good" goals: good pigs, good people, and a good industry, focusing on technological advancements and quality improvement [4]. - Future initiatives include developing smart machinery for easier pig farming, enhancing breeding techniques, and ensuring high-quality pork at affordable prices for consumers [4].
牧原股份董事长秦英林:向内求向技术进发 坚守品质守护肉盘子