中国农产品区域公用品牌“实力”排行榜发布 五常大米登顶总榜

Core Insights - The "Strength Ranking of Regional Public Brands of Agricultural Products in China (2025)" was jointly developed by Jiangnan University and other research institutes, marking the first scientific construction of the strength profile of these brands [1] - The top three brands in the overall ranking are Wuchang Rice from Heilongjiang, Panjin Rice from Liaoning, and Yantai Apples from Shandong [2] Ranking Overview - The ranking includes a main list of the top 100 brands, two sub-lists for "Brand Effectiveness" and "Output Strength," and additional category-specific and regional rankings [1][2] - The main strength ranking features 24 fruit brands, with Yantai Apples, Luochuan Apples, and Gannan Navel Oranges leading the fruit category [2] Evaluation Criteria - The ranking is based on 539 regional public brands, utilizing advanced design, scientific indicators, and precise algorithms to measure brand strength and influence through "Brand Effectiveness" and "Output Strength" [2] - Research methods include Python, Octoparse, and various analytical techniques to ensure data accuracy and completeness [2] Sub-list Highlights - The "Brand Effectiveness" sub-list is topped by Panjin Rice, Hushan Dendrobium from Anhui, and Luochuan Apples from Shaanxi, with tea brands performing notably [3] - The "Output Strength" sub-list is led by Heihe Soybeans from Heilongjiang, followed by Keshan Beef from Inner Mongolia and Yanan Apples from Shaanxi, with grain brands making up nearly 20% of the list [3] Regional Distribution - Shandong, Henan, and Inner Mongolia each have 8 brands in the top 100, leading the regional representation [3] - The Beijing-Tianjin-Hebei region features notable brands such as Beijing Duck and Daxing Watermelon, while the Yangtze River Delta showcases brands like Chongming Rice and Xuzhou Lobster [3]