供需适配“刷新”消费新体验

Group 1 - The core viewpoint of the articles highlights a transformation in the oral care industry driven by changing consumer demands, focusing on experience and comfort rather than just cleanliness [1] - The shift from basic cleaning functions to refined experiences in toothpaste reflects a "quality upgrade" influenced by consumer innovation, with increasing consumer preference for specific functions like whitening and sensitivity relief [1] - The essence of product innovation is rooted in real consumer usage scenarios, with younger consumers seeking different qualities in taste and ingredients compared to previous generations [1] Group 2 - The stability of innovative outcomes relies on a robust R&D and production system, with a complete chain from basic research to efficacy testing established at the company's R&D center in Guangdong [2] - Digital tools enable the R&D team to respond quickly and iterate, while smart factories ensure quality consistency through high-precision manufacturing processes and extensive quality control measures [2] - The implementation plan issued by six departments, including the Ministry of Industry and Information Technology, emphasizes enhancing the supply capacity of consumer goods through technological advancements to better meet consumer experiences [2]