专访岚图汽车卢放：行业价值逐步回归 智驾将催生消费新热潮

Core Viewpoint - The Chinese automotive industry in 2025 is experiencing a significant shift from a "price war" to a "value war," driven by policy guidance and market introspection, with "value return" becoming the main theme of the year [1][2]. Industry Overview - The automotive industry is gradually moving towards a healthier development track, reflecting on intense competition and emphasizing quality and technology over price [2]. - A series of high-level policy measures have been implemented since 2025 to regulate competition in the new energy vehicle sector, encouraging companies to focus on quality, technology, and management [2]. Company Performance - Lantu Automotive has achieved a continuous increase in delivery volume for 10 consecutive months, becoming the first central state-owned enterprise high-end new energy brand to reach a production and sales scale of 300,000 vehicles [1][4]. - The company emphasizes a commitment to long-termism and innovation to seize opportunities in a rapidly changing market [1]. Technological Advancements - Lantu has developed the Lanhai intelligent super hybrid technology, achieving a pure electric range of over 350 km and a charging time of five minutes for a 100 km range, marking a significant technological breakthrough in the new energy sector [4]. - The company has established a comprehensive technology system covering the entire value chain, enabling product differentiation and personalization [5]. Product Strategy - Lantu has formed a product matrix consisting of three flagship models and two additional models, with strong market performance, particularly in the high-end MPV segment [4]. - The Lantu Dreamer has become a leader in the high-end MPV market, with significant sales figures, while the Lantu Taishan and the new models have also shown strong market potential [4]. Future Outlook - The keyword for the automotive industry in 2026 is expected to be "technological leap," with the approval of L3 conditional autonomous driving models indicating a new round of technological competition [7]. - Lantu plans to leverage its comprehensive product matrix to achieve further brand breakthroughs and scale in the high-end market, supported by favorable policies aimed at boosting consumption [8].