包头市青山区元旦假期燃动消费新活力

Core Insights - The consumption market in Qingshan District, Baotou City, Inner Mongolia, experienced a strong start to the year with significant growth driven by policy benefits, innovative consumption scenarios, and an upgrade in quality demand [1] Group 1: Consumption Market Performance - During the New Year holiday, key monitored commercial enterprises in Qingshan achieved a total revenue of 35.72 million yuan over three days, while eight major commercial complexes exceeded 50 million yuan in revenue, marking a 27% year-on-year increase [1] - On New Year's Day, the monitored retail and catering enterprises in the district reported revenue growth of 30.43% and 25.28% year-on-year, respectively [1] Group 2: Innovative Consumption Scenarios - The offline commercial circles are rapidly transforming into "commercial + cultural + social" complexes, featuring events such as the "New Year Gala" and various performances that enhance consumer engagement [2] - Qingshan District organized over 30 promotional and cultural activities, creating a comprehensive "online promotion + offline engagement" strategy to stimulate consumer traffic and enhance the festive atmosphere [2] Group 3: Policy Support and Consumer Upgrades - The new consumption subsidy policy for replacing old consumer goods, effective during the New Year, offers up to 1,500 yuan in subsidies for energy-efficient appliances and smart digital products, effectively stimulating green and intelligent consumption [2] - Major appliance retailers launched exclusive promotions and events during the New Year, enhancing shopping experiences and consumer enthusiasm [4] Group 4: Stability in Essential Goods Market - The essential goods market in Qingshan operated smoothly during the holiday, with stable supply and sufficient inventory of key products like meat and vegetables, maintaining overall price stability [4] - The district's business bureau closely monitored market dynamics, ensuring a rich variety of essential goods to meet diverse consumer needs [4]