Almost No One is Buying Apple's Vision Pro Headset
Key Points Apple's Vision Pro headset is selling poorly, according to IDC. This has prompted the company to slash production and marketing spending. Apple's search for a post-iPhone blockbuster continues. 10 stocks we like better than Apple › When Apple (NASDAQ: AAPL) launched the first iteration of its Vision Pro headset in early 2024, the tech giant declared that "the era of spatial computing is here." Nearly two years later, it's become clear that Apple badly misjudged demand for its heavy, ex ...