Core Viewpoint - The renovation of the Anzhen Hualian Shopping Mall into the Yuan Yang Anzhen Plaza by Yuan Yang Group represents a significant shift in asset valuation and urban renewal strategy, focusing on sustainable value creation through a comprehensive approach to investment, renovation, operation, and exit [2][3][4]. Group 1: Project Overview - The Yuan Yang Anzhen Plaza project, set to officially open by the end of 2025, integrates corporate headquarters and mixed-use commercial functions, emphasizing a green and healthy "green oxygen" complex [2]. - The project has secured a ten-year leasing agreement with Guangcheng Health Group, providing stable cash flow after engaging over 50 companies [2][4]. - Yuan Yang Group aims to activate the sustainable value of urban core assets through a well-structured real estate operation model [2][3]. Group 2: Urban Renewal Challenges - Urban renewal is crucial for enhancing city appearance and living quality, serving as a key driver for expanding domestic demand, yet it faces challenges in establishing a sustainable asset logic [3]. - The focus of Yuan Yang Group's approach is not just on what to renovate but on how to execute and operate effectively [3][4]. - Key questions include funding sources, revitalizing existing resources, and establishing sustainable operational models [3]. Group 3: Investment and Operation Strategy - Yuan Yang Group has adopted a high-cost renovation strategy to ensure long-term asset value, prioritizing quality over short-term economic returns [4]. - The project financing relies on market-raised equity funds rather than solely on internal funds, creating a diversified funding structure [4][5]. - The operational model involves a closed-loop system of "funding + renovation + operation," addressing traditional urban renewal challenges [5]. Group 4: Strategic Direction - The company has established a "dual-line parallel" strategy focusing on both residential self-renewal and revitalizing urban real estate [6][7]. - In residential self-renewal, Yuan Yang Group is transitioning from a developer to a service provider, collaborating with local governments for comprehensive urban renewal support [7]. - The company is concentrating on core cities like Beijing and Shanghai for urban real estate revitalization, developing systematic solutions for area renewal and asset activation [7].
远洋集团：下好城市更新“先手棋”