欧莱雅发布红外光直发器：速度快三倍，头发顺滑两倍｜直击CES

Core Viewpoint - L'Oréal has introduced the Light Straight + Multi-styler at CES 2026, marking a significant technological breakthrough in the hair styling tools industry with its patented infrared light technology [2][3]. Group 1: Product Features - The Light Straight + Multi-styler operates at a maximum temperature of 320°F (approximately 160°C), significantly lower than traditional straighteners that can exceed 400°F (approximately 204°C), thus reducing hair damage [2]. - The product utilizes near-infrared light to penetrate hair fibers, restructuring the hydrogen bonds that determine hair shape and texture, resulting in smoother, shinier, and stronger hair [3]. - Performance tests indicate that the device works three times faster than leading high-end straighteners and makes hair twice as smooth [3]. Group 2: Market Position and Future Plans - The Light Straight + Multi-styler is set to launch globally in 2027, with pricing and additional details to be announced on L'Oréal's official website [3]. - This product has already received the CES 2026 Innovation Award, following the introduction of the AirLight Pro hairdryer in 2024, indicating L'Oréal's commitment to building a comprehensive line of infrared hair care products [3].