Options Corner: How To Maximize The Full Potential Of Zeta Global's Short-Squeeze Attempt - Zeta Global Holdings (NYSE:ZETA)

Marketing technology specialist Zeta Global Holdings Corp (NYSE:ZETA) ranks among Monday's top-performing securities, gaining around 8% during the afternoon session. It's just difficult to figure out exactly why. While Zeta did ramp up its forward guidance when it released third-quarter earnings results, the disclosure occurred in November. In the absence of specific headlines, it appears ZETA stock is simply moving on exuberant speculation.That's not to say that this fervor is divorced from rationality bec ...