刚刚,霸王茶姬通报:店员跟风“印度奶茶”热梗博流量摆拍,涉事门店无限期停业整顿
Hua Xia Shi Bao·2026-01-06 06:16

Core Viewpoint - The company,霸王茶姬, is facing a significant public relations issue due to a video showing improper food handling practices by an employee, which has raised concerns about food safety and brand integrity [3][7]. Group 1: Incident Overview - A video circulated on social media showing a store employee at 霸王茶姬 improperly handling food items, including crushing ice and squeezing lemon without gloves, which led to public outcry [7]. - The company conducted an internal investigation and confirmed that the incident occurred at their store in Fujian Zhangzhou Longwen Baolong Plaza, where the employee was attempting to gain attention by mimicking a viral trend [3]. Group 2: Company Response - The implicated store has been indefinitely closed for rectification until it passes a strict inspection [4]. - The employee involved has been terminated due to serious violations of food safety protocols and company policies [5]. - Management personnel, including the store manager and regional supervisor, have faced demotion for their failure to supervise adequately [6]. Group 3: Commitment to Food Safety - The company emphasized that food safety is a non-negotiable priority and reiterated its commitment to ensuring the safety, health, and stability of every product served [6]. - The incident has highlighted areas for improvement in staff training and daily supervision, prompting the company to reassess its operational standards [6].

刚刚,霸王茶姬通报:店员跟风“印度奶茶”热梗博流量摆拍,涉事门店无限期停业整顿 - Reportify