Sou Hu Cai Jing·2026-01-06 10:27Core Insights - JD Advertising, JD Cloud, and Huawei Kunpeng have established a deep technical collaboration focusing on smart advertising, large models, and cloud computing [1][3] - The partnership aims to address the technical bottlenecks in advertising technology under high concurrency scenarios, marking a significant upgrade in the e-commerce marketing technology ecosystem [1][3] Group 1: Technical Collaboration - The collaboration will leverage the core technological advantages of each party to tackle common industry challenges related to real-time retrieval and intelligent reasoning in advertising [3] - A joint innovation project will be established to focus on "low-latency inference" core technology, optimizing from hardware to software and application layers [3] - The partnership will enhance container affinity scheduling and service quality assurance capabilities, ensuring advertising services remain stable during peak traffic events [3] Group 2: Empowering Merchants - The technological outcomes of this collaboration will directly enhance JD's advertising products and services, providing tangible value to brand merchants [4] - The advertising system's response speed will significantly improve, allowing merchants to reach potential customers faster and enhance exposure efficiency [4] - Enhanced model computing power and optimization capabilities will drive more precise advertising recommendation algorithms, improving click-through and conversion rates for merchants [4] - The overall stability and elasticity of the JD advertising system will reach new heights, supporting large-scale marketing activities during peak periods [4]