一条瑜伽裤卖了20亿
3 6 Ke·2026-01-06 11:07

Group 1 - Bain Capital announced the acquisition of EcoMarketing, the parent company of Andar, for a total consideration of 500 billion KRW (approximately 2.4 billion RMB) [1] - Andar, known as the "Korean version of Lululemon," has become a prominent sportswear brand in South Korea, focusing on yoga and golf apparel, and has expanded its offerings to include men's clothing [2][4] - The acquisition will occur in two phases: first, Bain Capital will acquire 43.66% of the shares for 216.6 billion KRW (approximately 1 billion RMB), followed by a tender offer for the remaining 56.4% at a price of 16,000 KRW per share, which represents a 49.5% premium over the last closing price [2] Group 2 - Bain Capital has a history of successful investments in the consumer sector, including the transformation of Canada Goose into a luxury brand, which significantly increased its market value [4][5] - The consumer merger and acquisition landscape has been active, with notable transactions such as Sequoia China acquiring a controlling stake in Golden Goose and Starbucks selling 60% of its China business for $4 billion [7][8] - The current market conditions are seen as favorable for acquisitions, with many quality companies available at attractive prices due to market adjustments since 2022, leading to increased merger activity in the consumer sector [8][9]

一条瑜伽裤卖了20亿 - Reportify