中国赴日游客下降四成!失去“重要客群”后,日本免税店销售“断崖式”下跌
Sou Hu Cai Jing·2026-01-06 12:11

Group 1 - Major Japanese retailers, including Matsuzakaya and J Front Retailing, experienced significant stock declines, with Matsuzakaya down 2.33% on January 6, attributed to poor sales data released post-New Year [1] - Duty-free sales for major retailers in Japan saw a sharp decline, with Daimaru and Matsuzakaya reporting a year-on-year drop of 17%, exceeding market expectations of 8%-10% [3] - Takashimaya reported an 11% decrease in duty-free sales, primarily due to a significant drop in Chinese tourist arrivals, despite strong domestic demand [3] Group 2 - Chinese tourists, who previously contributed approximately 20% of Japan's tourism revenue (8.1 trillion yen), have significantly reduced their travel to Japan, leading to a projected loss of 1.2 trillion yen in tourism income for Japan [5][6][9] - The decline in Chinese tourists has resulted in a shift in travel preferences, with South Korea emerging as the most popular destination for outbound travel during the New Year period, with flight bookings to South Korea increasing by 330% [7] - Economic analysts warn that the ongoing decline in tourism could negatively impact corporate profits and overall economic recovery in Japan, with 42.8% of surveyed companies expressing concern over the adverse effects of reduced Chinese tourist numbers [9]

中国赴日游客下降四成!失去“重要客群”后,日本免税店销售“断崖式”下跌 - Reportify