“国补”新政落地，力度有点大！大家都在抢……

Group 1 - The new round of appliance trade-in and subsidy activities started on January 1, with a total of 625 billion yuan in special long-term bonds allocated to local governments, leading to a surge in customer traffic in appliance stores during the New Year holiday [1] - The dual benefits of government subsidies and merchant discounts have significantly boosted consumer enthusiasm for upgrading to energy-efficient appliances, marking a strong start to the consumption market [1][3] - The 2026 national subsidy program has made energy-efficient appliances like televisions, refrigerators, washing machines, and air conditioners popular among consumers, especially younger demographics favoring smart home devices [3][10] Group 2 - During the New Year period, Suning.com in Yangjiang reported a 156% year-on-year growth due to the government's 2026 trade-in subsidy program, with significant sales increases in energy-efficient water heaters (188% growth) and large-screen televisions (62% growth) [5] - The new subsidy policy emphasizes green and smart upgrades, including smart glasses and smart home products, which are now eligible for subsidies [10] - As the Spring Festival approaches, the ongoing release of policy benefits is expected to create new opportunities for the appliance industry, facilitating both consumption and industrial upgrades [12]