列夫推出“宝塔膳方”每日坚果系列，这次又何不同？

Core Insights - The launch of "Baota Shanfang" marks a milestone in the domestic nutrition food sector, introducing the first "National Dietary Standard Food" category based on the "Chinese Residents Balanced Diet Pyramid (2022)" [3][4] - The brand aims to transform national dietary recommendations into precise and convenient daily nutrition solutions, moving consumer health choices from "experience-based" to "standardized intake" [3][4] Product Overview - "Baota Shanfang" offers three main products: Baota Version, Classic Version, and Pure Nut Version, each designed to meet specific dietary needs and preferences [3][8] - The Baota Version provides a scientifically balanced mix of three types of cooked soybeans and three selected nuts in a 25g package, aligning with the dietary guideline's recommendation of 25-35g of soy and nuts daily [4][8] - The Classic Version combines nuts and dried fruits in a "4+3 golden ratio" to enhance taste and nutritional balance, targeting young professionals and health-conscious consumers [8] - The Pure Nut Version consists of six types of pure nuts, catering to consumers seeking pure nutrition and low-carb diets [8] Market Positioning - "Baota Shanfang" is positioned as a functional nutrition food brand, emphasizing scientific nutritional strategies rather than merely being a snack product [5][6] - The brand's unique packaging design, featuring individual small packs within a gift box, enhances freshness and portability while reinforcing its value as a family health reserve [5][6] Industry Impact - The introduction of "Baota Shanfang" is seen as a new benchmark in the competitive nut market, driven by authoritative nutritional standards, creating a trust barrier that competitors may find hard to replicate [6] - The brand aims to elevate consumer awareness of the importance of clear and scientific nutritional standards, promoting a shift towards standardized nutrition in daily life [6][7]