武商集团四维发力重塑商业内核 为武汉“十五五”注入消费强动能

Core Viewpoint - The article emphasizes the importance of boosting consumption as part of China's 14th Five-Year Plan, with Wuhan aiming to become a national economic and innovation center, supported by the efforts of Wushang Group to enhance local consumption and integrate into the international market [1][21]. Group 1: Economic Development and Strategic Goals - Wuhan's 14th Five-Year Plan aims for a regional GDP exceeding 3 trillion yuan by 2030, focusing on becoming a national economic, technological innovation, and trade logistics center [1]. - Wushang Group is positioned as a leader in Central China’s commerce, driving local consumption through brand aggregation, open empowerment, and innovative business models [1][3]. Group 2: Consumption Trends and Innovations - The "Four Firsts Economy" has emerged as a key strategy for revitalizing Wuhan's consumption market, with Wushang Group introducing numerous first stores and exhibitions to attract consumers [3][4]. - In 2025, Wushang Group introduced 267 first stores, 309 exhibitions, and 341 product launches, enhancing the local consumption landscape [4]. Group 3: Brand and Experience Enhancement - Wushang MALL has become a hub for over a thousand renowned brands, including luxury and high-end products, creating a comprehensive consumption matrix [6]. - The mall has undergone renovations to enhance experiential consumption, featuring a diverse range of dining options and local delicacies, transforming it into a lifestyle destination [7]. Group 4: Internationalization and Duty-Free Initiatives - Wushang Group is advancing its internationalization efforts by establishing the first city duty-free store in Hubei, enhancing its role as a commercial hub linking domestic and international markets [9][11]. - The duty-free store has signed contracts with over 100 international brands, ensuring a seamless shopping experience for foreign tourists [12]. Group 5: Technological and Business Model Innovations - Wushang Group is focusing on digital transformation and light asset operations, establishing the Wushang Jiangtun Fund to invest in new technologies and business models [17]. - The establishment of Jiangtun Digital Technology Company aims to enhance the group's digital capabilities and integrate technology into its core operations [18]. Group 6: Community Engagement and Future Outlook - Wushang Group has achieved commercial coverage across 12 cities in Hubei and expanded into Jiangxi, creating a network that supports regional economic development [21]. - The company plans to continue enhancing consumption supply and service capabilities, contributing to Wuhan's goal of becoming an international consumption center [21].