Core Viewpoint - The founder of MAOGEPING, Mao Geping, along with family members and executives, plans to sell up to 17.2 million H-shares, representing 3.51% of the company's total issued shares, due to personal financial needs. The proceeds, estimated at approximately HKD 1.513 billion, will be used for investments in the beauty industry and personal improvements [2]. Group 1: Company Performance - MAOGEPING's stock price peaked at HKD 130.6 shortly after its listing, but has since declined, with a current market capitalization of HKD 43.112 billion, down approximately HKD 19.3 billion from its peak [4]. - For the first half of 2025, MAOGEPING reported revenue of HKD 2.588 billion, a year-on-year increase of 31.3%, and net profit rose by 36.1% to HKD 670 million [4]. - Makeup products contributed 55% of total revenue, amounting to HKD 1.422 billion, with a year-on-year growth of 31.1% [4]. Group 2: Product Performance - The base makeup category continues to perform strongly, with individual products like the luxury caviar cushion and soft-focus powder each exceeding HKD 200 million in retail sales [5]. - In the first half of 2025, MAOGEPING sold nearly 9.06 million makeup items, a 36.8% increase year-on-year, although the average selling price decreased from HKD 163.8 to HKD 157, a drop of over 4% [7]. Group 3: Financial Metrics - Skincare product revenue grew by 33.4% to HKD 1.087 billion, accounting for 42% of total revenue, while the new fragrance line contributed HKD 11 million, representing 0.4% [8]. - Marketing expenses significantly impacted profitability, with sales and distribution expenses reaching HKD 1.169 billion, representing 45% of sales. Marketing and promotional costs increased by 24% to HKD 540 million [9]. - Research and development costs decreased to HKD 15 million, with a corresponding R&D cost rate of 0.6%, down 0.2 percentage points year-on-year [10].
市值蒸发超190亿港元后，毛戈平家族“套现”改善生活