Zeta (ZETA) Moves 9.8% Higher: Will This Strength Last?

Group 1: Zeta Global Holdings - Zeta Global Holdings (ZETA) shares increased by 9.8% to $23.8, with a notable trading volume, following a 13% gain over the past four weeks [1] - The stock's rise is attributed to a strategic partnership with OpenAI to enhance its Athena marketing platform with advanced AI models, which strengthens its growth narrative and competitive positioning [1] - The consensus EPS estimate for Zeta's upcoming quarterly earnings is $0.24, reflecting a year-over-year increase of 20%, while revenues are projected to be $380.45 million, up 20.9% from the previous year [2] Group 2: Earnings and Stock Performance - The consensus EPS estimate for Zeta has remained unchanged over the last 30 days, indicating that stock price movements may not sustain without trends in earnings estimate revisions [3] - Zeta currently holds a Zacks Rank of 3 (Hold), suggesting a neutral outlook [3] - The stock is part of the Zacks Technology Services industry, which includes Gen Digital (GEN), another company in the same sector that closed 0.3% higher at $26.21, but has returned -2.6% over the past month [3]