Zeta (ZETA) Moves 9.8% Higher: Will This Strength Last?

Zeta Global Holdings (ZETA) shares ended the last trading session 9.8% higher at $23.8. The jump came on an impressive volume with a higher-than-average number of shares changing hands in the session. This compares to the stock's 13% gain over the past four weeks.The stock is benefiting from investor enthusiasm after Zeta Global announced a strategic partnership with OpenAI to integrate advanced AI models into its Athena marketing platform, strengthening its growth narrative and competitive positioning.This ...