研报掘金丨西部证券:首予东鹏饮料“买入”评级,赛道龙头地位稳固

Core Viewpoint - Dongpeng Beverage is solidifying its leading position in the energy drink market as the market expands, with a projected market size of 62.8 billion yuan by 2025, reflecting a 4% year-on-year growth [1] Industry Summary - The energy drink market in China is expected to reach a size of 62.8 billion yuan by 2025, with a growth rate of 4% [1] - The energy drink segment is experiencing significant expansion, indicating a favorable environment for market leaders like Dongpeng [1] Company Summary - Dongpeng's 500ml bottled energy drink is anticipated to become one of the best-selling products in the Chinese soft drink market by 2024 [1] - The company is focusing on enhancing its national layout and actively pursuing overseas development, which is expected to drive growth [1] - The introduction of new products is maturing, and there is potential for cultivating new growth drivers in various price-sensitive segments [1] - Given the company's strong growth potential, it has been assigned a "buy" rating for the first time [1]