Core Viewpoint - The promotional pressure for conventional fuel vehicles and hybrid vehicles in 2025 is expected to be relatively low, while the promotion for new energy vehicles is more intense, indicating a shift in market dynamics towards electric and hybrid models [1] Group 1: Promotional Trends - In December, the promotion for plug-in hybrid vehicles increased by 3.9 percentage points year-on-year but decreased by 0.4 percentage points month-on-month [1] - The promotion for extended-range vehicles increased by approximately 4.5 percentage points compared to December 2024 [1] - The promotion for pure electric vehicles increased by around 1.1 percentage points compared to December 2024, with a month-on-month increase of about 0.4 percentage points [1] Group 2: Market Dynamics - The "old-for-new" policy has had a significant positive effect, leading to increased market sales and a noticeable reduction in price competition [1] - The operational pressure in the industry has improved, with the profit margin of the automotive industry rising to 4.4% in the first eleven months, reflecting a good performance in terms of industry scale and stabilization of price promotions [1]
崔东树：汽车行业内卷降价现象明显减弱，行业运行压力改善
Zhong Guo Qi Che Bao Wang·2026-01-08 09:27