95万人次入境！2026香港旅游业强劲开局

Group 1: Tourism Recovery - Hong Kong experienced a significant increase in inbound tourism during the New Year holiday, with approximately 664,000 visitors on New Year's Day, including about 215,000 from mainland China, marking a 102.83% year-on-year increase compared to last year [1] - From December 31, 2025, to January 4, 2026, the total number of visitors to Hong Kong reached around 950,000, a 40% increase from the previous year, with mainland visitors exceeding 740,000, up by approximately 48% [1][3] - The surge in mainland tourists is attributed to favorable policies and the adjustment of holiday schedules in mainland China, leading to an average of 86,000 mainland residents visiting Hong Kong daily in 2025, a 16.2% increase from 2024 [3] Group 2: Events and Activities - The New Year's Eve countdown event was successfully held in Central, featuring 3D projections and light shows, attracting large crowds and contributing to the festive atmosphere [2] - The concert by renowned singer Zhou Shen at Kai Tak Sports Park drew nearly 100,000 attendees over two nights, showcasing the popularity of live events in driving tourism [2] - Upcoming events, including the Hong Kong Tennis Open and performances by popular groups like BLACKPINK, are expected to further boost tourism in 2026 [4] Group 3: Retail and Consumption - Retail experiences in popular shopping destinations like K11 MUSEA saw nearly a 50% increase in foot traffic during the holiday period, with member spending rising over 40% compared to the previous year [5] - The Hong Kong Industrial Exhibition attracted 1.3 million visitors and generated sales of 1 billion HKD, indicating strong consumer interest and spending during the holiday season [5] - The hotel industry reported high occupancy rates, with many hotels achieving 90% occupancy during the New Year holiday, driven by a significant number of mainland tour groups [6] Group 4: Restaurant Industry Dynamics - The restaurant industry in Hong Kong showed mixed results, with traditional tourist areas experiencing a 30% increase in business, while local dining establishments in non-tourist areas reported declines of 10% to 15% [8][9] - The changing consumption patterns of visitors, who are now more price-sensitive and favoring casual dining options, have contributed to the uneven performance across the restaurant sector [9] - The strong Hong Kong dollar has led some local residents to prefer shopping in mainland China, further impacting local restaurant sales during the holiday period [9] Group 5: Future Outlook - The long-term outlook for Hong Kong's tourism market remains optimistic, with industry stakeholders encouraged to enhance service quality and create unique experiences to adapt to market changes [10]