Microsoft launches Copilot Checkout, joining the AI shopping race against Amazon, Google and OpenAI

Core Insights - Microsoft is introducing a new "Copilot Checkout" feature that allows shoppers to complete purchases directly within its AI chatbot, indicating a strategic move to leverage its enterprise connections and retailer partnerships to enhance the shopping experience [1] Group 1 - The "Copilot Checkout" feature aims to streamline the purchasing process for users by integrating shopping capabilities into the AI chatbot [1] - This initiative reflects Microsoft's strategy to capitalize on its existing relationships with retailers and its enterprise customer base to drive e-commerce growth [1]