平台经济迎两部新规

Core Viewpoint - The newly released regulations aim to enhance the governance system of the platform economy and improve the level of regular supervision in response to strong public concerns regarding unfair practices by platforms [1][2]. Group 1: Regulatory Framework - The "Network Transaction Platform Rules Supervision Management Measures" prohibits platforms from unreasonably restricting operators' autonomy, charging unreasonable fees, imposing unjust fines, and diminishing member rights [1][3]. - The regulations require platform operators to follow principles of openness, fairness, and justice when formulating, modifying, and executing platform rules, including mandatory public disclosure of rules [2][3]. - Specific illegal behaviors such as "choose one from two," charging without service, forced low-price dumping, and forced participation in promotional activities are explicitly listed [3]. Group 2: Live E-commerce Regulations - The "Live E-commerce Supervision Management Measures" includes provisions for regulating AI-generated content, ensuring that such content is clearly identified to prevent the spread of false information [2][3]. - The regulations outline the responsibilities of live e-commerce platforms across three dimensions: pre-activity, during the activity, and post-activity [3]. - Continuous efforts will be made to address issues in the live e-commerce sector, aiming to curb irregularities and promote healthy development [4]. Group 3: Implementation and Enforcement - The introduction of these regulations provides clearer guidelines for compliant operations within e-commerce platforms [4]. - The market regulatory authority plans to collaborate with relevant departments to advance the enforcement of platform rules and live e-commerce supervision [4].