WLY(SZ:000858) Xin Lang Cai Jing·2026-01-09 01:15Core Insights - The article highlights a significant rebound in the retail prices of major Chinese liquor brands, particularly in the white liquor market, after a period of decline, indicating a stabilization in market sentiment [1][6]. Price Trends - The average retail price of the top ten white liquor products increased to 8998 yuan, up by 16 yuan from the previous day [1][6]. - Major brands such as Wuliangye and Guojiao 1573 saw price increases of 8 yuan and 7 yuan per bottle, respectively, while Moutai products experienced a decline of 7 yuan for the Flying Moutai and 6 yuan for the Premium Moutai [7][10]. Market Data Collection - The "Wine Price Reference" collects data from approximately 200 points across various regions, including designated distributors and retail outlets, to provide an objective and traceable overview of market prices [2][8]. - The introduction of new sales channels for Moutai products, such as the iMoutai platform, is expected to influence the market prices of Flying Moutai and Premium Moutai [2][8]. Product Launches and Adjustments - iMoutai announced the launch of new Moutai products with specific purchase limits starting January 9, including the Premium Moutai and Flying Moutai, which will be available in different sizes [3][8]. - The company plans to optimize the release schedule for Moutai products over the coming years, with key sales periods identified throughout the year [3][8].