预见味来:2026成都糖酒会,解锁调味品行业十大新“味”来趋势
Sou Hu Cai Jing·2026-01-09 04:16

Core Insights - The article highlights the evolution and growth of the condiment industry in China, showcasing its transformation from basic products to a diverse range of modern and international flavors [1][2] - The 114th National Sugar and Wine Fair is set to be the largest yet, with an exhibition area of 325,000 square meters and an expected participation of 6,500 exhibitors and 400,000 professional visitors [3] - The fair serves as a crucial platform for industry networking, marketing, and information dissemination, significantly impacting the food and beverage sector [16][19] Industry Trends - Health Functionalization Upgrade: There is a rising demand for low-sodium, reduced-sugar, and additive-free products, with 2026 expected to see a surge in functional condiments like probiotic soy sauce and nutrient-rich salts [5] - Precision in Compound Seasonings: The market is moving towards more tailored compound seasonings that cater to specific dining scenarios and regional tastes [6] - Localization of International Flavors: Global flavors such as Japanese bonito soy sauce and Thai chili sauce are being adapted to suit local Chinese consumer preferences [7] - Standardization for Pre-prepared Dishes: The growth of the pre-prepared food sector is driving demand for standardized and convenient seasoning solutions [8] - Clean Labeling as a Standard: Increasing consumer demand for ingredient transparency is making "clean labels" a basic requirement across the industry [9] - Sustainable Packaging Innovations: The industry is adopting eco-friendly packaging solutions, including biodegradable materials and refillable designs [10] - Smart Manufacturing Integration: Digital and intelligent technologies are enhancing efficiency and quality control in condiment production [11] - Rise of Regional Brands: Local specialty condiment brands are expanding their reach nationally, capitalizing on unique regional flavors [12] - Accelerated Retailization of Dining: The lines between dining and retail are blurring, with standardized seasoning packs and chef collaborations becoming more common [12] - Reconstruction of Multi-channel Marketing: New sales channels like live e-commerce and community group buying are reshaping the condiment sales landscape [13] Fair Significance - The National Sugar and Wine Fair is a vital platform for connecting producers with distributors, retailers, and food service buyers, facilitating significant business opportunities [16] - It serves as a core venue for industry learning and exchange, featuring thousands of products and numerous forums for knowledge sharing [18] - The fair is recognized as a key information hub for the condiment industry, providing insights into market trends, policy directions, and technological advancements [19] - It is an ideal venue for brand marketing and product launches, attracting extensive media coverage [20] - The fair has become a prominent platform for investment and financing opportunities within the condiment sector [21] Event Details - The 114th National Sugar and Wine Fair will take place in Chengdu from March 26-28, 2026, featuring a new "Future Condiment Innovation Zone" focused on emerging trends [25][26] - The fair will include various activities such as the "China Condiment Innovation Competition" and forums on international flavor integration [25]

预见味来:2026成都糖酒会,解锁调味品行业十大新“味”来趋势 - Reportify