MIHF(SH:600337) 2 1 Shi Ji Jing Ji Bao Dao·2026-01-09 05:50Core Viewpoint - Meike Home (600337.SH), known as the "first stock in high-end home furnishings," experienced a significant drop, hitting the daily limit down to 3.84 CNY per share, with a sell-off of 439,900 shares, making it the only stock to hit the limit down in the morning session. This follows a four-day streak of limit-up trading from January 5 to 8. The company announced a projected loss for the fiscal year 2025, indicating it will record losses for four consecutive years if no changes occur [1]. Company Performance - Meike Home is currently in a loss-making state, with projected total profit and net profit attributable to shareholders expected to be negative for 2025. This suggests a continuation of poor financial performance [1]. - The company's performance is closely tied to the home furnishing industry, which is directly affected by the real estate sector's downturn [1]. Company Response and Strategy - A representative from Meike Home stated that market fluctuations are influenced by multiple factors and confirmed that there are no undisclosed matters at present. The company is still in the early stages of its acquisition of Wandeli and will provide updates on its AI computing power plans as they become available [1]. - To address ongoing losses, Meike Home is implementing cost-cutting and efficiency-enhancing measures, including closing underperforming stores and expanding into mass-market segments [1].