东航发布新一季代言人宣传片《天涯若比邻》迎接发展69年
Zhong Guo Min Hang Wang·2026-01-09 06:43

Core Insights - China Eastern Airlines (CEA) is celebrating its 69th anniversary on January 9, 2026, with the release of a new promotional video titled "Neighbors Across the Horizon," featuring brand ambassador Hu Ge [1][3] Group 1: Brand Collaboration and Narrative - This promotional video marks the 10th collaboration between CEA and Hu Ge, combining emotional resonance with the essence of "airlines connecting the world" [3] - The narrative begins with a boarding announcement, where Hu Ge portrays a "time traveler" visiting various cities and meeting "neighbors" worldwide, illustrating the Eastern wisdom of "friends across the sea" [3] Group 2: Strategic Development and Global Network - The video reflects CEA's commitment to its "Three Flights" strategy, aiming to expand internationally and into emerging markets [3] - In 2025, CEA plans to open 24 new international routes, establishing a global network covering 40 countries and regions across six continents, reaching 255 destinations [3] - The launch of the Shanghai-Oakland-Buenos Aires route will connect three continents with a journey of 20,000 kilometers, setting a record for the longest single-route flight globally [3] Group 3: Cultural Exchange Initiatives - CEA is dedicated to promoting global cultural exchange, transforming flights into "cultural exhibition halls" in the sky [3] - The "Shanghai Museum" and "National Museum" themed aircraft serve as "flying museums," allowing passengers to encounter treasures of Chinese civilization at high altitudes [3] - The "CIIE" and "Winter Olympics" themed aircraft act as "ambassadors" inviting global travelers to experience the richness of China [3]