广发证券:“定比例”补贴对乘用车行业利润拉动几何?
Zhi Tong Cai Jing·2026-01-09 07:57

Core Viewpoint - The adjustment of the vehicle trade-in policy to a "proportional subsidy" will significantly benefit mid-to-high-end vehicles, with an estimated profit increase of 15.9 billion yuan for the passenger car industry in 2026 [1][2]. Group 1: Policy Changes and Impact - The new policy, effective from December 30, 2025, provides a subsidy of 12% for new energy vehicles and 10% for fuel vehicles, with maximum subsidies of 20,000 yuan and 15,000 yuan respectively for scrapping [1]. - The trade-in subsidy for purchasing new energy and fuel vehicles will be 8% and 6% respectively, with maximum subsidies of 15,000 yuan and 13,000 yuan [1]. - The adjustment in Chongqing shows that the sales proportion of vehicles priced above 200,000 yuan increased to 39.1% in November 2025, up by 6.3 percentage points from July 2025 [1]. Group 2: Profit Projections - The estimated profit increase of 15.9 billion yuan for the passenger car industry in 2026 is based on the assumption that domestic terminal sales will remain flat year-on-year [1]. - The theoretical profit space for different price segments is projected to grow as follows: 0 billion yuan for under 100,000 yuan, 0.3 billion yuan for 100,000-150,000 yuan, 0.7 billion yuan for 150,000-200,000 yuan, and 2.5 billion yuan for above 200,000 yuan [1]. - The total amount of trade-in subsidies is expected to decline by approximately 30 billion yuan in 2026, but the subsidies for vehicles priced above 150,000 yuan will increase by about 14 billion yuan [2]. Group 3: Investment Recommendations - Recommended stocks in the passenger vehicle chain include Geely Automobile, BYD, Chery Automobile, and others for right-side opportunities, while Great Wall Motors and Changan Automobile are suggested for left-side opportunities [3]. - Companies showing potential turning points include SAIC Motor [3]. - In the upstream and downstream chains, recommended stocks include Minth Group, Yinlun Machinery, and others for right-side opportunities, while Yongda Automobile and New Coordinates are suggested for left-side opportunities [3].