味知香：公司在门店端进行优化创新改革

Core Viewpoint - The company is adapting to changing consumer preferences for convenience by optimizing and innovating its store operations to enhance customer engagement and trust [1] Group 1: Store Optimization and Innovation - The company is upgrading existing stores by integrating O2O (Online to Offline) strategies to connect online and offline shopping experiences, thereby increasing foot traffic [1] - New store formats, such as "ready-to-eat cooked food stores," are being established in communities and street locations to better align with consumer dining habits [1] Group 2: Consumer Trust and Quality Control - The new stores feature "open kitchen" operations to enhance transparency and build consumer trust, addressing concerns about the quality of convenient dining options [1] - The company ensures comprehensive control over product quality and food safety throughout the entire process, alleviating public worries regarding the quality of convenient meals [1]