雷军回应今年目标55万台太保守:对小米汽车来说真的不低

Core Viewpoint - Xiaomi's founder and CEO Lei Jun announced a delivery target of 550,000 vehicles for Xiaomi Auto in 2026, which is considered ambitious given the company's short time in the automotive market [1] Group 1: Company Goals - The 2026 delivery target of 550,000 vehicles is set for Xiaomi Auto, which has been in operation for less than two years [1] - Lei Jun acknowledged that the target may seem conservative, but it reflects the company's commitment to steady progress in a competitive industry [1] Group 2: Industry Context - The automotive market is highly competitive, with established players like BMW, Benz, and Audi (BBA) selling around 600,000 to 700,000 vehicles annually in China [1] - Xiaomi's relatively low sales target is positioned against the backdrop of intense competition and the company's nascent presence in the automotive sector [1]