微博应该给雷军分红

Group 1 - The article highlights the significant influence of Lei Jun and Xiaomi on Weibo, suggesting that 2024 could be considered the "Year of Lei Jun" in the Chinese internet landscape [2][4] - Lei Jun's presence on Weibo has transformed him into a major source of traffic, with his personal account boasting over 24 million followers and an average of 3-4 posts per day [7][9] - Xiaomi's marketing strategy, particularly for the launch of the SU7, heavily favored Weibo, allocating 47.6% of its promotional budget to the platform, resulting in 57 trending topics and over 28 billion views during the launch period [11][13] Group 2 - The article notes that Lei Jun's active engagement on Weibo has prompted other automotive industry leaders to adopt similar strategies, leading to a surge in content creation and user interaction on the platform [20][21] - The number of automotive KOLs on Weibo increased by 32.23% in 2024, with original content reading volume reaching 425 billion, indicating a revitalization of the automotive content ecosystem on the platform [21][23] - The shift in Weibo's content focus from entertainment to technology and automotive sectors has enhanced its commercial value, demonstrating the reciprocal relationship between influential users and the platform's growth [24][25]