Guan Cha Zhe Wang·2026-01-10 15:02Core Viewpoint - The State Administration for Market Regulation (SAMR) has announced an investigation into the competitive landscape of the food delivery platform service industry, citing issues such as excessive subsidies, price wars, and traffic control that harm the real economy and exacerbate "involution" competition [1][2] Group 1: Investigation Announcement - The SAMR will conduct a thorough investigation and assessment of the market competition in the food delivery platform service industry through on-site verification, face-to-face interviews, and surveys [1] - The investigation aims to gather opinions from various stakeholders, including platform operators, new employment groups, and consumers, to understand competitive behaviors and market conditions [1] - The SAMR emphasizes the need for food delivery platforms to cooperate with the investigation and adhere to antitrust compliance responsibilities to mitigate monopoly risks and promote healthy industry development [1] Group 2: Industry Response - Meituan has publicly expressed its support for the investigation and stated its commitment to cooperating fully, viewing the investigation as an opportunity to work with other platforms to fulfill market responsibilities and engage in fair competition [1] - Meituan has consistently opposed "involution," having made official statements against it six times in 2025 alone during earnings calls and shareholder meetings [2] - The SAMR has a precedent of assessing market competition in key industries before implementing policies for healthy and orderly development, as seen in previous evaluations of sectors like new energy, cloud services, and semiconductors [2]