DFAC(SH:600006) Da Zhong Ri Bao·2026-01-11 00:40Core Viewpoint - The new round of vehicle trade-in policies in Shandong is expected to stimulate consumer spending in the automotive market, with a focus on precise subsidies that enhance the effectiveness of the policies [1][3]. Group 1: Automotive Industry - The new trade-in policy offers subsidies based on a percentage of the vehicle price, ranging from 6% to 12%, which increases the "subsidy rate" for consumers [2][3]. - In Shandong, consumers can receive a subsidy of up to 20,000 yuan for trading in old vehicles for new energy vehicles, with a 12% subsidy for eligible old cars [3]. - The trade-in ratio for new car purchases has reached 40%, indicating a significant increase in consumer interest driven by the new policies [3]. - The demand for new energy vehicles, particularly plug-in hybrids and extended-range models, has surged, with dealers reporting a notable increase in foot traffic and sales [3]. Group 2: Consumer Electronics Industry - The new trade-in policies have expanded support for digital smart products, including smartphones, tablets, and smart glasses, reflecting consumer demand for new technologies [4]. - The current trade-in policy for 3C products is the most substantial in recent years, with improvements in subsidy rates, product categories, and ease of application [4]. - Consumers are increasingly valuing the transparency and fairness of old device valuations, leading to the introduction of third-party assessments in retail environments [5]. - There is a growing expectation for subsidies to cover high-end products, such as foldable smartphones, indicating a shift in consumer preferences towards premium devices [5].