Core Insights - 361° reported approximately 10% positive growth in retail sales for both its main brand and children's clothing in Q4 2025 compared to the same period in 2024 [1] - The company's e-commerce platform experienced high double-digit growth in overall sales during Q4 2025 compared to Q4 2024 [1] - 361° actively engaged in corporate social responsibility by donating HKD 15 million in cash and supplies to support local rescue and settlement efforts following a fire in Tai Po, Hong Kong [1] Product Development - The company launched new products in the running category, including the "Feiran 5" and "Feiran 5 FUTURE," along with upgrades to the "Speed" family of shoes featuring advanced cushioning and rebound technologies [2] - In basketball, the second signature shoe of Nikola Jokic, "JOKER2," and the sixth signature shoe of Aaron Gordon, "AG6," were introduced, catering to various consumer needs [2] - New outdoor and women's fitness products were launched, including jackets and shoes designed for cold weather and outdoor exploration [2] Brand Building - 361° announced a strategic partnership with the Asian Olympic Council and deepened collaborations with Tianjin Sports Institute and other organizations to promote sports development [3] - The company showcased its commitment to sustainability by launching the second-generation Mass Balance low-carbon running shoes at the China International Import Expo [3] - 361° provided full support for the Tianjin and Inner Mongolia teams during the 15th National Games, highlighting its role in equipping athletes [3] Event Sponsorship - The company was designated as the official supplier for the 2025 WTCC World Tennis Intercontinental Challenge, leveraging its extensive sponsorship experience [4] - 361° continued its role as a top strategic partner for the Fuzhou Marathon, where its brand ambassador won the men's full marathon championship [4] - The company also participated as a top partner for the Tangshan Marathon, with its ambassadors achieving significant victories [4] Channel Development - 361° accelerated its e-commerce strategy by entering over a thousand stores into Taobao Flash Sale, marking a new instant retail strategy [5] - As of December 31, 2025, the number of 361° super stores in mainland China reached 126, with the first overseas super store opening in Cambodia [5] - The brand's international market presence and local operational capabilities are continuously improving [5]
361度(01361)：主品牌产品第四季度的零售额同比取得约10%的正增长