乌江新品集群亮相,赋能渠道升级:2026涪陵榨菜经销商大会成功召开

Core Insights - The 2026 Fuling Pickle Group dealer conference was successfully held in Chongqing, focusing on the theme "Upward, New, Forward," aiming to gather industry consensus and channel synergy for future opportunities [1] - The conference featured strategic planning for 2026, the launch of eight new products, and emphasized the importance of channel foundations for high-quality industry development [1] Strategic Planning and Consensus Building - The agenda included various segments such as trend analysis, case sharing, new product launches, and dealer recognition, effectively combining strategic deployment with emotional connection [3] - The 2026 business strategy presented by the Chairman and General Manager Gao Xiang received positive feedback from participating dealers [3] Market Performance and Growth - Fuling Pickle Group achieved counter-cyclical growth despite challenges in the 2025 consumer market, with core products remaining essential on national dining tables [6] - The international market grew by 14% despite trade wars and rising costs, while the restaurant sector successfully integrated products into well-known chain restaurants [8] Innovation and Product Development - Innovation is identified as the core driver for sustainable development, with the company securing two invention patents and launching 55 new products in 2025 [10] - New products like "light-salt pickles" and various sauces have gained popularity, with some topping sales charts shortly after launch [10] Category Expansion - The radish product line saw over 20% year-on-year growth, becoming a new growth point for 2025, with international collaborations enhancing market reach [13] - Eight new products were launched at the conference, focusing on health and convenience, reflecting the company's commitment to breaking category boundaries [13] Operational Excellence and Future Goals - The company has achieved significant milestones in 2025, including international business coverage in 86 countries and regions, and a 30% efficiency improvement in production through smart upgrades [15] - For 2026, the company aims to optimize organizational mechanisms and product development, fostering a collaborative ecosystem with dealers to lead the industry [17]

Fuling Zhacai-乌江新品集群亮相,赋能渠道升级:2026涪陵榨菜经销商大会成功召开 - Reportify