Group 1: Flower Market Trends - The flower market in Shanghai is experiencing a peak in sales as the Spring Festival approaches, with many consumers purchasing potted flowers to enhance their home decor [1] - Over 680 acres of flower market space in Qingpu District hosts more than 200 flower shops, with long-lasting and easy-to-care-for potted flowers leading the sales this year [1] - The introduction of many new imported flower varieties has been well-received by consumers [1] Group 2: Orchid Sales Performance - Phalaenopsis orchids remain a top seller in the market, with a 20% year-on-year increase in total sales driven by the introduction of new varieties [4] - A specialized orchid shop showcases a variety of colors including red, yellow, purple, and green, attracting consumer interest [4] Group 3: Consumer Preferences - Younger consumers are increasingly purchasing New Year flowers, with some shops selling 100 to 200 pots per day [6] - Consumers express a preference for unique and fresh colors and varieties, enhancing the ambiance of their homes [9] Group 4: Dragon Lantern Production - In Nanchang, Jiangxi, the dragon lantern production base is experiencing a busy season as the Spring Festival approaches, with an average of over 30 dragon lanterns produced daily for domestic and international orders [10] - The dragon lantern, a representative project of Jiangxi's intangible cultural heritage, is undergoing innovation in color and design to appeal to modern consumers [12] Group 5: Market Demand for Dragon Lanterns - The demand for dragon lanterns has increased by 10% compared to previous years, indicating a growing interest in traditional crafts [13] - The adaptation of dragon lantern designs to meet market demands aims to make traditional culture more accessible and appealing to a wider audience [16]
年宵花“上新”争奇斗艳持续热销 传统技艺趣味焕新“点亮”节前市场新图景
Yang Shi Wang·2026-01-12 03:54