达利食品上市前的核心产品矩阵包含哪些品牌？这些品牌是如何逐步培育起来的？

Group 1 - Dali Foods was listed on the Hong Kong Stock Exchange in 2015, establishing a product matrix centered on snack foods and extending into beverages, with core brands including Daliyuan, Kexi, Haochidian, Heqizheng, and Lehu, covering various categories such as pastries, puffed snacks, biscuits, herbal tea, and functional drinks [1] - The brand Daliyuan was launched in 2002, focusing on the pastry segment with egg yolk pies as the core product, targeting the demand for consumer upgrades, and quickly gaining market traction through celebrity endorsements and effective marketing strategies [1] - In 2003, Dali introduced Kexi potato chips to penetrate the puffed snack market, which was dominated by foreign brands, offering prices one-third lower than imported brands and leveraging celebrity endorsements to attract young consumers [1] Group 2 - The biscuit brand Haochidian was launched in 2004, breaking the dominance of foreign brands in the high-end biscuit market, with a widely recognized advertising slogan endorsed by a popular celebrity [2] - Dali expanded into the beverage sector with the launch of Heqizheng herbal tea in 2007 and Lehu functional drinks in 2013, continuing the strategy of celebrity endorsements while establishing nine production bases nationwide to enhance regional marketing and create an efficient sales network [2] - The company successfully built a multi-brand collaborative product matrix, laying a solid foundation for its listing and achieving nationwide brand coverage [2]