爆款“广东造”：“AI时代的新广货”全球进击

Group 1 - Guangdong products, known as "广货," have been popular for over 40 years, with significant growth in cross-border e-commerce, expanding 66 times in 9 years and accounting for over one-third of the national total [1] - Guangdong produces 1 out of every 4 express deliveries in China and holds over 70% of the global consumer drone market share through companies like DJI [1][7] - The "广货行天下" spring campaign will kick off in Foshan on January 15, 2026, featuring nearly 30 key events and participation from around 6,000 enterprises [1] Group 2 - Guangdong established its manufacturing advantage through "三来一补" and has evolved to produce products that align with global trends, leading to the popular saying "远看是洋货，近看是广货" [2] - The region's rich labor resources and low operating costs were crucial for the success of local enterprises, such as the Taiping Handbag Factory [2] - Guangdong's local brands have gained national recognition, with products like "珠江水," "岭南衣," and "广东粮" becoming staples [2] Group 3 - Midea, a representative of Guangdong's industrial growth, has transformed from a small plastic production group to a Fortune Global 500 company, expanding its product range significantly [3] - Guangdong has become a global manufacturing hub, especially for consumer electronics, smart home appliances, and new energy vehicles, with companies like Huawei and OPPO contributing to significant global market shares [3][6] - The evolution of Guangdong's manufacturing is marked by a shift from "land and population dividends" to "engineer and innovation dividends," driving high-quality development [3] Group 4 - The rise of the AI era presents new opportunities for Guangdong's manufacturing sector, with a focus on technological innovation [4] - Guangdong leads the smart glasses manufacturing industry, accounting for 40% of the national market, with companies like 雷鸟创新技术 achieving significant sales growth [5][6] - The emergence of embodied intelligent robots, such as Atom, showcases Guangdong's advancements in automation and AI integration in various sectors [6] Group 5 - Guangdong produces 70% of the world's consumer drones, 40% of smartphones, and a significant share of industrial and service robots, highlighting its manufacturing dominance [7] - The region's industrial output includes 44 products with over 10% national market share and 23 products exceeding 20% [7]