XMGF(SZ:300770) Zheng Quan Ri Bao Zhi Sheng·2026-01-13 13:42Core Viewpoint - The company is focusing on the short and medium drama sector, with plans to invest in various types of content and aims to enhance its competitive edge in copyright content [1] Group 1: Investment Strategy - In 2025, the company plans to explore the short and medium drama field more deeply, having already invested in multiple projects including long dramas (web series + TV dramas), high-quality horizontal medium dramas, and vertical short dramas [1] - The company adheres to a premium investment approach, achieving a high project selection success rate [1] Group 2: Content Performance - The company has produced several hit series, with "Three More Snow" ranking first in the monthly and fourth in the annual short drama chart by Yunhe Data for October [1] - "Desperate Pursuit Order" ranked first in the 45th week short drama weekly chart and second in the November monthly chart [1] - "Three People Walking" received a score of 7.5 on Douban, ranking third in the Douban Chinese drama weekly chart [1] Group 3: Strategic Goals - The company aims to build a leading internet audiovisual platform, actively developing the "Xiyue TV" media resource library, which will integrate various content types including movies, TV dramas, animations, documentaries, variety shows, and esports [1] - The company plans to systematically advance the investment and production of multiple high-quality films, animations, web dramas, and micro-short dramas to continuously enhance its copyright content competitiveness [1]