年收入超10亿！深圳大卖再次冲刺上市

Core Viewpoint - Future Wearable Technology Co., Ltd. (referred to as "the company") is making its third attempt to go public, this time targeting the Hong Kong stock market after previous attempts on the Shenzhen and Beijing exchanges. The company aims to leverage its strong brand in health and wellness to secure capital investment [1][3]. Financial Performance - The company reported revenues of 9.04 billion yuan in 2022, projected to reach 10.45 billion yuan in 2024, with a return on equity of 18.4% [1][4]. - For the first three quarters of 2025, the company achieved revenues of 8.78 billion yuan, reflecting a year-on-year growth of 16.22%, and a net profit of 1.06 billion yuan, up 24.92% [4][8]. - The gross profit margin for the company was reported at 49.43% in 2022, with a slight increase to 49.72% in 2023 [5]. Market Position - According to a report by Frost & Sullivan, the company holds a 21.5% market share in China's smart wearable device market, ranking first among domestic companies, and a global market share of 4.1% [6]. - The company has filed for over 2007 patents and invested 42.02 million yuan in R&D in the first half of 2024, receiving multiple international design awards [6]. Challenges and Concerns - The company's core revenue-generating segment, smart wearable devices, saw only a 0.2% increase in revenue for the first three quarters of 2025, with a significant decline of 18.41% in its waist comfort products in 2024 [8][10]. - The company declared dividends of 1.99 billion yuan, exceeding its net profit of 1.06 billion yuan for the same period, resulting in a dividend payout ratio of 187.74%, raising concerns about its cash management [10][20]. - Marketing expenses for overseas expansion have significantly outpaced revenue growth, with overseas revenue at only 28.54 million yuan in the first half of 2024, while marketing costs reached 118 million yuan [14][20]. Strategic Initiatives - The company is focusing on international expansion as a key growth strategy, having previously faced challenges in entering overseas markets. It has signed a strategic investment cooperation agreement with Morgan Stanley to accelerate its global presence [10][20]. - The company is replicating its domestic marketing strategies on platforms like Amazon and Walmart, offering substantial discounts during promotional events [10][13].