“死了么”App更名，有开发者用AI 6小时做出“活着么”

Core Viewpoint - The app "死了么" has officially rebranded to "Demumu" after gaining significant attention and user growth, with a focus on promoting safety solutions for solitary individuals globally [2][12]. Group 1: App Performance and User Growth - "Demumu" reached the top of the Apple App Store paid chart for four consecutive days starting January 10, with daily new user numbers increasing to 500 times pre-viral levels [2]. - The app's valuation has surged to several tens of millions, with over 60 investors expressing interest within three days [12][13]. Group 2: Competition and Market Dynamics - The low technical barrier for similar apps has led to the emergence of multiple clones, including "活着么," which was developed in just six hours using AI tools [3][6]. - Industry experts suggest that the success of such apps often relies on luck rather than technical complexity, with many similar apps failing to achieve lasting popularity [3][11]. Group 3: Development Insights - The development cost of "死了么" was under 1500 yuan, and its functionality is relatively simple, primarily involving daily check-ins and emergency notifications [6]. - The developer of "活着么" utilized AI to streamline the development process, completing the project in less than six hours, highlighting the potential of AI in app development [9][10]. Group 4: User Demographics and Market Potential - The primary target demographic for "Demumu" includes young adults aged 25 to 35 in first- and second-tier cities, with a focus on solitary individuals [12]. - Despite initial popularity, the app's long-term retention may be challenged, as users may prefer more established platforms that can integrate similar functionalities [12]. Group 5: Controversies and Challenges - The app has faced criticism for alleged plagiarism regarding its concept and design, with claims that it closely resembles a previously released concept video [13]. - The team behind "Demumu" asserts that the app's idea was inspired by community discussions rather than any single individual's input [13].