加盟智界后，赵长江最大的对手是曾经的自己

Core Viewpoint - Zhao Changjiang, a former executive at BYD, has officially joined Zhijie Auto as Executive Director and Executive Vice President, marking the end of months of speculation regarding his career move [1]. Group 1: Zhao Changjiang's Background and Achievements - Zhao Changjiang's career at BYD began in 2009, where he quickly rose through the ranks to become the youngest sales director in the company's history by 2017 [5]. - He played a pivotal role in the success of the Denza D9, which broke the long-standing dominance of the Buick GL8 in the high-end MPV market, achieving over 6,000 units in sales within five months of its launch [4]. - Under his leadership, Denza's average selling price increased from 250,000 yuan to 380,000 yuan, establishing it as a benchmark for high-end new energy MPVs in China [7]. Group 2: Challenges Faced by Zhao at Denza - Despite initial success with the Denza D9, subsequent models like the N7 and Z9GT failed to replicate that success, leading to concerns about the brand's future and contributing to Zhao's decision to leave BYD [7]. - Zhao acknowledged the increasing difficulty of creating successful models in a competitive market, indicating that sustaining success requires a complex interplay of product, supply chain, operations, and brand building [7]. Group 3: Zhijie Auto's Current Situation - Zhijie Auto, launched in September 2023, initially gained significant attention but faced a delivery crisis with its first model, the S7, which only delivered 794 units against over 20,000 orders due to production delays [8][9]. - The brand underwent a strategic restructuring, with a focus on independent operations and a clear division of responsibilities between Huawei and Chery, which has since improved production capabilities and brand performance [9][10]. Group 4: The Launch of Zhijie V9 - The Zhijie V9, the brand's first MPV, is set to launch in 2026, emphasizing space, range, and safety as its core selling points, with a maximum range of over 1,250 km [12]. - The V9 features advanced technology, including a Huawei-powered range extender system and a focus on safety, positioning it to compete in the high-end new energy MPV market [11][12]. Group 5: Future Outlook - The success of the Zhijie V9 is critical for both the brand and Zhao Changjiang, as it aims to establish a strong market presence and prove that past successes were not merely coincidental [13]. - The upcoming months will be crucial in determining whether Zhao can replicate his previous achievements in a highly competitive environment filled with established rivals [13].