运营商形式主义的代价：员工贴钱买数据，市场一片虚假！

Core Insights - The telecommunications industry appears to be thriving on the surface, but there is a hidden issue where many frontline employees resort to spending their own money to "buy data" in order to meet unrealistic KPIs [1][2] Group 1: Employee Practices - Employees face strict performance evaluations with increasing targets, including new user acquisition and service upgrades, which are difficult to achieve in a saturated market [1] - To meet these targets, employees often end up spending thousands of yuan out of pocket, effectively "paying to work" [1] Group 2: Market Implications - The practice of data falsification undermines fair competition, creating a vicious cycle where diligent employees are penalized while those who manipulate data gain short-term benefits [2] - This behavior can lead to misleading marketing practices, such as inducing sign-ups and concealing terms, which harms consumer rights and erodes trust in the telecommunications sector [2] - If this formalism persists, both the telecommunications companies and the market will ultimately bear the consequences, although the three major operators are beginning to address this issue [2]