小米前高管入局睡眠经济，却先为喜临门“打call”？揭秘千亿智慧睡眠背后的领跑者

Core Insights - The sleep economy is emerging as a significant market driven by increasing consumer awareness of sleep quality and health, presenting opportunities for entrepreneurs and companies in the sector [1][3] Industry Overview - The Chinese sleep economy market has grown from 261.63 billion yuan in 2016 to 495.58 billion yuan in 2023, with projections to reach 658.68 billion yuan by 2027. The technology-assisted sleep sector is experiencing an annual growth rate of 90% [2] Consumer Trends - Factors driving the demand for quality sleep include academic pressure on students, workplace stress for adults, and health concerns for the elderly. Technological advancements are enabling consumers to transition from merely purchasing beds to investing in sleep health solutions [3] Company Spotlight: Xiaomi's Wang Teng - Wang Teng, former General Manager of Xiaomi's China market, has launched "Today’s Good Rest," focusing on the sleep health sector. His endorsement of the smart mattress from Xilinmen highlights the product's advanced features and market potential [1][4] Competitive Advantage of Xilinmen - Xilinmen, a leading mattress manufacturer in China, has established a strong position in the smart sleep market through its extensive production capabilities and technological innovations. The company operates Asia's largest mattress production base and has developed numerous patents in sleep monitoring and smart adjustment technologies [5][6] Strategic Collaborations - Xilinmen is enhancing its industry leadership by collaborating with top research institutions like Tsinghua University and Zhejiang University to establish research centers focused on smart sleep and spinal health. This strategy aims to integrate cutting-edge brain science into consumer health products [6]