谁懂啊！杭州店家把后半夜消费玩出了新花样

Group 1: Night Economy in Hangzhou - The night economy in Hangzhou is becoming increasingly diverse and vibrant, with businesses focusing on user needs and innovative formats to enhance the nighttime consumption experience [3] - New establishments like 24-hour hotpot restaurants and gyms are contributing to the lively night scene, creating a "nocturnal paradise" for consumers [3] Group 2: Hai Di Lao National Store - Hai Di Lao's National Store in Hangzhou has become a recognizable landmark in the night economy, offering a unique 24-hour hotpot experience with scenic views of West Lake [4] - The store has seen an average of 80 to 100 tables served daily during its trial operation, with a 60% increase in table turnover and over 60% of customers visiting at night [6] - The restaurant features a sky garden and a design that enhances the dining experience, allowing customers to enjoy beautiful views while dining [6][8] Group 3: Lian Er Gym - Lian Er Gym operates 24 hours and offers a central kitchen for fresh food, catering to the growing demand for nighttime fitness options [9] - The gym's unique model attracts customers who dine at nearby restaurants like Hai Di Lao, highlighting the interconnectedness of dining and fitness in the night economy [9] - The gym aims to appeal to younger consumers, emphasizing social interactions and unique experiences within the fitness environment [11] Group 4: Zhe Yang Ba Tang - Zhe Yang Ba Tang combines local specialties with a "day coffee, night wine" model, creating an all-day social space that attracts a diverse clientele [14] - The store has successfully integrated regional products with urban consumer preferences, leading to increased foot traffic and sales [14][16] - The establishment aims to enhance its appeal to younger audiences through various activities, reinforcing its role as a social hub [16]