HAIDILAO(HK:06862) Zhong Guo Xin Wen Wang·2026-01-15 08:59Core Viewpoint - The return of Zhang Yong as CEO of Haidilao marks a strategic shift aimed at revitalizing the company amidst challenges, including declining revenues and profits in the first half of 2025 [1][11][16] Group 1: Leadership Changes - Zhang Yong has been reappointed as CEO effective January 13, 2026, after nearly four years away from the role [1] - The previous CEO, Gou Yiqun, resigned, and Zhang Yong's return is seen as a move to accelerate the implementation of the "Pomegranate Plan," a diversification strategy initiated in 2024 [13][16] - The board has also appointed four new female executive directors to bring fresh perspectives and enhance governance [14] Group 2: Company Performance - Haidilao's revenue for 2023 reached 41.453 billion yuan, a year-on-year increase of 33.6%, with a net profit of 4.495 billion yuan, up approximately 174.6% [6] - However, in the first half of 2025, the company reported a revenue of 20.7033 billion yuan, a decline of 3.7%, and a core operating profit of 2.4081 billion yuan, down 14.0% [9][10] Group 3: Strategic Initiatives - The company is focusing on fine-tuning its core business while promoting entrepreneurial innovation and digital development [8] - The "Pomegranate Plan" has successfully incubated 14 new restaurant brands, contributing to a significant increase in revenue from other restaurant operations, which reached 597 million yuan, a year-on-year growth of 227.0% [13]