卫龙前CEO孙亦农加盟大窑,任首席执行官

Group 1 - The core point of the article is the appointment of Sun Yinan as the CEO of Dayao, a significant move following KKR's acquisition of 85% of the company's shares, aimed at accelerating its national expansion and capital market entry [1][6][7] - Sun Yinan has over 20 years of experience in the food and beverage industry, with a strong background in market operations, corporate integration, and capital operations, having previously worked at Coca-Cola and Nestlé [1][4] - During his tenure at Weilong, Sun played a crucial role in the company's growth, leading to its successful listing on the Hong Kong Stock Exchange in December 2022 and achieving a revenue of 6.266 billion yuan in 2024, a year-on-year increase of 28.63% [2][4] Group 2 - Dayao, originating from Inner Mongolia, is a well-established soft drink company known for its flagship product, Dayao Guest Soda, and has been actively pursuing national expansion in recent years [4][6] - The appointment of Sun Yinan is seen as a strategic move by KKR to enhance Dayao's management and operational capabilities post-acquisition, leveraging his experience in the carbonated beverage market and corporate integration [1][7] - Analysts believe that Sun's arrival will significantly boost Dayao's resource optimization, brand strength, and competitive edge in high-end retail channels such as Sam's Club and JD.com [7]