赛力斯张正萍:以深度本地化与产业链协同 探索新能源汽车全球化新路径
SERESSERES(SH:601127) Sou Hu Wang·2026-01-16 02:48

Group 1 - The conference "New Pattern, New Hub - Hainan Free Trade Port Empowering Global Supply Chain Construction" was opened on January 15, where the president of Seres Group, Zhang Zhengping, shared insights on the company's global layout and collaborative industry chain building under the concept of "Smart Reshaping Luxury" [1] - Seres has achieved significant success in high-end electric vehicle delivery with the AITO brand, reaching 1 million deliveries in just 46 months. The total mileage of intelligent assisted driving has exceeded 5 billion kilometers, with an average daily increase of over 10 million kilometers, indicating strong user recognition of smart driving [3] - Zhang emphasized that global market expansion is essential for the sustainable development of Chinese new energy vehicle companies, highlighting the need to respect differences in market, culture, and regulations rather than merely replicating domestic models abroad [3] Group 2 - Seres adheres to a long-term brand management strategy, promoting a "deep localization" approach through localized product definitions, comprehensive service networks, and collaboration with global partners, as well as implementing local talent strategies [5] - The company is focused on building a world-class high-end new energy vehicle industry chain by fostering close collaboration across the entire industry chain, enhancing product integration, manufacturing concentration, and industrial clustering [7] - Looking ahead, Seres aims to deepen strategic collaboration with industry chain partners and continuously improve its global layout, exploring a new path of globalization that combines commercial value with social significance, thereby leading the high-quality development of China's new energy vehicle industry [7]