新华社新媒体中心与纵横品牌达成战略合作 跨界携手守护生命绿洲
Zhong Guo Qi Che Bao Wang·2026-01-16 12:30

Group 1 - The core viewpoint of the collaboration between Xinhua News Agency's new media center and Zongheng Brand is to protect the ecological environment of the Qinghai-Tibet Plateau, particularly focusing on the endangered species in the region [1][2]. - Zongheng Brand emphasizes its commitment to sustainable development and aims to leverage its technological advancements to support national-level nature reserves, enhancing its brand value [2]. - The partnership will involve comprehensive media coverage of the migration protection actions for the Tibetan antelope in Kokoxili, showcasing the harmonious coexistence of humans and nature [2][5]. Group 2 - Zongheng Brand introduced the Zongheng G700 vehicle, which features over 900 horsepower hybrid power, two differential locks, and a water fording capability of up to 970mm, designed for extreme plateau environments [5]. - The vehicle is equipped with high-speed satellite communication and onboard drones, enabling stable communication in areas without signal, which will assist patrol teams in reaching previously inaccessible regions [5]. - The collaboration will also include public welfare activities to raise awareness about ecological protection in Kokoxili, encouraging public engagement in conservation efforts [2].